01.24.10
No Day of Rest
Open houses are the bread and butter, so to speak, of Real Estate. They offer easy exposure to home lookers and offer Realtors a chance to pick up new clients.
I’ve done a lot of them since I started selling Real Estate. I have sold one propert at an open house and picked up one client who ended up not being able to buy. I’ve been swamped with visitors and I’ve sat for 3 hours and had no one show up. I have passed out flyers, put out balloons, posted on craigslist, had food. There is no way to predict how much traffic you will have. I have decided there is no need to go to a huge effort — just do a basic, no frills open house with plain signs and no food.
But I have also decided I will not be doing any more open houses for other people. It is just too stressful to hurry from church to lunch to home to the open house. Even if everything is ready to go, like today, I just end up being stressed out and mad. I will do it for my listings (we will skip lunch after church) but not for others. I just haven’t seen sufficient reward from them to justify the stress.